Fintech leader Param announced its financial results for the second quarter of 2023. In the second quarter of the year, the number of transactions made with ParamKart increased by approximately 1,880 percent and the transaction amount by 2,668 percent compared to the same period of the previous year. ParamPOS’s transaction volume increased by 303 percent in the second quarter of the year compared to the same period of the previous year, and the number of transactions increased by approximately 86 percent.
Param, Turkey’s most valuable fintech company, continues to achieve its growth targets. ParamKart and ParamPOS products continue to lead the industry with record growth rates recorded in the second quarter of 2023.
Digital Products, Grocery Stores and Supermarkets, Gas and Gas Stations Were the Sectors Where the Most Spending was Made with ParamKart
The number of transactions made with ParamKart increased by approximately 1,880 percent compared to the same period last year, and the transaction volume increased by 2,668 percent. The ranking of the sectors where the most spending is made with ParamKart also revealed the usage habits of consumers. According to the data, ParamKart users spent the most in the field of “Digital Products”. In the second quarter of 2023, “Grocery Stores and Supermarkets” ranked second, and “Gasoline and Fuel Stations” ranked third. The first three sectors with the highest spending were followed by the “Electronic White Goods” and “Clothing Accessories” sectors.
The Most Spending Was Made on Tuesday, April 4
While it was observed that the most spending made with ParamKart in the second quarter of 2023 was made on Tuesday, April 4, the increase in the average basket amount increased by 752 percent compared to the same period last year.
ParamKart was the choice of Istanbulites
The majority of the expenditures made with ParamKart in the second quarter of 2023 took place in Istanbul, as in previous years. In terms of expenditure rates, Istanbul is ranked as; Ankara, Bursa, London and Izmir followed.
The Rise in ParamPOS Continues
ParamPOS’s transaction volume in the second quarter of the year increased by 303 percent compared to the same period last year, reaching 27 billion TL. The number of transactions made with the POS solution grew by approximately 86 percent and reached 38 million TL.
31 percent of the transactions made through ParamPOS in the second quarter of 2023 were in installments and 69 percent were in one payment. While the average basket amount grew by 116 percent compared to the first quarter of last year, the highest spending was made on Wednesday, May 10. Debit card transaction volume increased by 377 percent and credit card transaction volume increased by 323 percent compared to last year.
Sectors that spend the most with ParamPOS; They were listed as “Various Retail Stores”, “Insurance Sales, Insurance and Premiums”, “Grocery Stores and Supermarkets”, “Video Entertainment Game Equipment”.
Param Founder and CEO Emin Can Yılmaz Regarding the growth rates realized in the second quarter of the year: “While we left the first quarter of 2023 behind with the growth records we achieved in our fields of activity, we continued our success by multiplying the results we achieved in the second half. With the advanced technologies we have implemented in the financial field, we have a presence by making investments in the European countries we target, as well as in Turkey. We believe that with the synergy we have achieved with our investments, we will compete more effectively with other strong players of the sector in both national and international markets. We will create innovations that make a difference by developing products and services within the framework of our technology power, expert team and R&D know-how. My money; will continue to invest and contribute to the economy and employment” said.